NASCAR US

NASCAR’s official online store, operated by Fanatics, offers officially licensed merchandise including apparel and headwear, diecast cars and collectibles, accessories and home/tailgating gear, plus driver- and event-specific items. The store’s broad catalog of team- and driver-branded products and frequent retail promotions make it a primary destination for motorsport fans and collectors.

This program suits publishers that reach motorsport and sports audiences — sports and motorsport publishers, fan blogs, gear and collectibles review sites, automotive and racing forums, deal and coupon sites, gift guides and content-driven editorial sites that cover drivers and events. Affiliates focused on product reviews, shopping guides, collector communities and event coverage can drive relevant traffic and conversions.

The affiliate program is available at Takeads for approved publishers.

Commission structure

NASCAR US offers a commission rate of up to 3.6% per sale through Takeads.

Payment model

CPA

Available GEOs

CA | US

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.