Lucy Goods (lucy.co) is a nicotine brand selling nicotine pouches, nicotine gum and other oral nicotine products positioned for adult users; the site emphasizes a consumer-focused refer-a-friend scheme that awards rewards and first-order discounts to referred customers and documents verification steps, usage limits and expiration policies in its help center. The merchant’s offerings are age-restricted and the referral flow is framed around individual customer invites rather than broad public promotions.

This program is a fit for publishers that can drive direct customer referrals through product review sites, niche nicotine and alternative product content, loyalty or community platforms, and other adult-oriented channels that can comply with the merchant’s referral restrictions and verification requirements. The approach favors publishers focused on trusted, first-party referrals and audience trust rather than mass coupon aggregation.

The affiliate program is available at Takeads for approved publishers.

Commission structure

Contact Takeads to learn more about the commission rate for this program.

Payment model

CPA

Available GEOs

US

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.