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lastminute.com is a well‑known travel and leisure brand offering hotels, flights, package holidays, city breaks, theatre tickets, spa days, experiences, car hire and gift cards. The program available at Takeads is well suited to travel publishers, deal and cashback sites, lifestyle and leisure bloggers, content sites covering destinations and experiences, and email marketing channels focused on travel and entertainment. The merchant pays commissions on validated sales after the stay or experience has been completed, and provides deep linking and tracking support via the Takeads integration.
Commission structure
lastminute.com UK offers a commission rate of up to 7.21% per sale through Takeads.
Payment model
CPA
Available GEOs
WW
How to join
To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.
Suitable Affiliates
- Travel bloggers and trip-planning sites
- Deal and coupon publishers
- Points, miles and loyalty communities
- Destination-specific guides and city blogs
Marketing Tips & Promo
- Write “best time to book” and destination-specific hotel guides
- Compare against other OTAs on price and cancellation flexibility
- Target “[destination] hotels” and “cheap flights to [destination]” keywords
- Highlight free-cancellation and price-match features where offered
Compliance & Restricted Methods
- No bidding on lastminute.com’s branded search terms (Google, Bing, etc.)
- Commission may be reversed on cancelled, refunded, or no-show bookings
- Screen-scraping or auto-populating booking forms is not permitted
- Affiliate relationship must be clearly disclosed in all promotional content
Ask AI How to Promote This Program
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FAQ
How do I promote lastminute.com through Takeads?
Add lastminute.com to your Takeads account and start linking to their site from your content — commission is tracked automatically on every qualifying sale or lead you refer. It's a good fit for publishers already covering ["travel & tourism"] topics.
What's the commission model for lastminute.com on Takeads?
lastminute.com runs on a CPA basis on Takeads, with commission historically in the €0.23–€7.21 range depending on order value and category. Confirm current rates with your account manager before relying on this for planning.
Which countries can I promote lastminute.com in?
Approved countries for lastminute.com's program are being confirmed — ask your account manager for the current list before building geo-targeted content.
