gap.com US

Gap.com is the ecommerce site for Gap Inc., a major apparel and lifestyle retailer that includes Gap, Old Navy, Banana Republic and Athleta. The merchant offers clothing, footwear and accessories across men’s, women’s, kids’ and baby categories and has developed a creator-focused advocacy program that emphasizes storytelling and cross-brand promotion.

Ideal publishers include fashion and lifestyle editors, bloggers and review sites, creators producing lookbooks, shopping guides and family or parenting content, and publishers focused on apparel, accessories and seasonal trends who can use editorial and shareable content to engage shoppers.

The affiliate program is available at Takeads for approved publishers.

Commission structure

Contact Takeads to learn more about the commission rate for this program.

Payment model

CPA

Available GEOs

US

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.