Success story: Coupert & Takeads – a partnership that delivers

The Customer

Coupert stands at the forefront of the global e-commerce shopping guide sector, providing invaluable services aimed at enhancing the shopping experience for consumers through “save time, save money, save effort” strategies. With a robust platform powered by AI and big data technology, Coupert not only simplifies transactions for consumers but also opens avenues for merchants to amplify product sales and brand presence. 

Key Highlights

• Average cart value of $68.
• Weekly active users surpassing 6 million.
• Monthly unique visits reaching 11.7 million.
• Over $110 million gross merchandise value.
• A total of $40.78 million paid in cashback.

The Challenge

Coupert sought to expand its affiliate resources to better monetize its substantial traffic and improve revenue per click. Despite its strong market presence, there was a need to enhance brand visibility and penetrate further into strategic markets, specifically the USA and European countries.

The Solution

Takeads, with its global affiliate marketing sources and expertise, provided the perfect partnership opportunity for Coupert. Through dedicated account management, easy access to a global affiliate network, and fast payout options, Takeads tailored a comprehensive strategy to address Coupert’s goals. This strategy focused on leveraging targeted native advertising solutions to reach desired audiences and drive engagement, ultimately enhancing Coupert’s affiliate resources and improving RPC.

The Result

The collaboration between Coupert and Takeads yielded impressive results, with Coupert witnessing a significant increase in daily revenue, an expanded coupon feed, and improved engagement metrics. The partnership not only met but exceeded the set KPIs, demonstrating Takeads’ effective advertising solutions and commitment to achieving mutual success.

• Expanded coupon feed: Access to 79,000 new coupons, enhancing the shopping experience and user engagement.
• Increased daily revenue: A significant increase of $3,000 in daily revenue, showcasing the effectiveness of targeted native advertising.
• Improved brand visibility: Marked improvement in brand awareness and audience reach within the targeted markets of the USA and European countries.
• Enhanced revenue per click: Optimized monetization of traffic through improved RPC, demonstrating the efficient use of affiliate resources.

Working with Takeads has been an absolute game-changer for us. We were blown away by their professionalism and expertise. Our personal manager was top-notch, always there to lend a hand, answer questions, and keep things running smoothly. The collaboration itself was seamless, with Takeads consistently delivering on their promise of effective advertising solutions.  Generally, our experience with Takeads has been nothing short of fantastic, and we’re grateful for the opportunity to partner with such a dynamic and results-driven team. We’re definitely looking forward to continuing our collaboration in the future!

Eden Sun, Company Representative