Wood Finishes Direct is a specialist woodcare retailer and supplier of professional-grade wood finishing and maintenance products. The merchant stocks thousands of SKUs from major brands such as Osmo, Cuprinol, Ronseal, Dulux and Crown, covering interior and exterior oils, stains, varnishes, waxes, lacquers, paints, preservatives, cleaners, fillers, brushes, abrasives and related accessories. Positioning itself as a woodcare expert, it serves both DIY enthusiasts and trade professionals with a wide catalogue of specialist products.

This affiliate program suits publishers focused on home improvement and woodworking — including DIY and restoration blogs, tool and trade websites, product review and comparison sites, how-to and tutorial publishers, and contractor or trade portals. High-converting traffic typically comes from content targeting purchase intent such as in-depth product reviews, project guides, buying guides and trade procurement resources.

The affiliate program is available at Takeads for approved publishers.

Commission structure

Contact Takeads to learn more about the commission rate for this program.

Payment model

CPA

Available GEOs

GB

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.