Muddy Puddles is a children’s clothing brand specializing in waterproof outerwear, raincoats, wellies, footwear, swimwear, and sustainable outdoor gear for ages 0–12. The brand emphasizes durable, weatherproof designs and operates a Muddy Rewards loyalty program for customers.

This program is well suited to parenting and family-focused publishers, product review and comparison sites, gift guide and shopping content, outdoor and adventure parenting outlets, eco-conscious lifestyle publishers, and paid search or display partners targeting high-intent shoppers for children’s outerwear.

The affiliate program is available at Takeads for approved publishers.

Commission structure

Muddy Puddles UK offers a commission rate of up to 8% per sale through Takeads.

Payment model

CPA

Available GEOs

GB

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.