Laithwaites is a well-established direct-to-consumer wine merchant offering a broad portfolio that includes red, white, rosé, sparkling wines, mixed cases and curated collections with a strong emphasis on wine club orders. With over 40 years in wine distribution, a large customer base, exclusive relationships with producers and a high average order value (around £116) coupled with strong site conversion, the brand is positioned as a premium choice for wine lovers and gift buyers.

This program is a good fit for publishers focused on wine, food and drink, lifestyle and gifting topics, as well as review sites, gift guides and subscription-focused content. Bloggers and content creators who cover wine clubs, curated selections, gifting occasions or premium food and drink recommendations can effectively monetize referrals to Laithwaites.

The affiliate program is available at Takeads for approved publishers.

Commission structure

Contact Takeads to learn more about the commission rate for this program.

Payment model

CPA

Available GEOs

GB

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.