Goodtogoinsurance UK is a specialist travel insurance provider focused on travellers with pre-existing medical conditions and on customers of all ages, including older travellers. The program available at Takeads is well suited to travel publishers, insurance comparison sites, senior-lifestyle and healthcare content sites, travel agents, niche medical-condition support publishers and lead-generation partners. Policies include three levels of cover (including specialist cruise cover), cancellation and emergency medical assistance, and are available for individuals, couples, families and travelling companions with no upper age limit. Goodtogoinsurance specialises in high-value policies for customers with conditions such as cancer, heart disease, diabetes, stroke, epilepsy and mental health issues, and supports comprehensive online medical screening.

The partner program offers white-label and XML integration options, an experienced call-centre for customer support, and a smooth online quoting experience that drives strong conversion. Delivery locations are worldwide with a primary market focus on the UK. Publishers should note program conditions: email marketing requires pre-approval, no PPC bidding on brand terms, compliance with FCA and Equality Act signposting for pre-existing medical conditions, and sales may be de-duplicated against other channels. Cookie duration is 30 days, sales validation is typically around 38 days, and payments are made monthly.

Commission structure

Goodtogoinsurance UK offers a commission rate of up to 0.0% per sale through Takeads.

Payment model

CPA

Available GEOs

GB

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.