Bradfords Building Supplies is a family-owned builders’ merchant with an extensive branch network, supplying trade and DIY customers with building materials, tools and related products. Their Bradvantage scheme is a trade rewards programme that requires account registration and support for linking accounts, and their public site and Bradvantage pages do not publicly document an affiliate partner programme.

This merchant is a strong fit for publishers reaching tradespeople, builders, contractors and DIY homeowners through content-rich channels such as product reviews, how-to and renovation guides, purchasing guides, comparison articles and local trade directories that focus on building materials, tools and home improvement supplies.

The affiliate program is available at Takeads for approved publishers.

Commission structure

Bradfords UK offers a commission rate of up to 1.2% per sale through Takeads.

Payment model

CPA

Available GEOs

GB

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.