Bettersafe UK is an insurance provider offering a portfolio of niche protection products including car hire excess insurance, home excess insurance, private motor and commercial vehicle excess cover, GAP insurance, travel insurance and income protection. The programme is tailored to partners that can connect customers with relevant insurance needs and emphasizes clear presentation of policy features and product suitability.

This programme suits publishers and sites focused on travel and vehicle hire, motoring content, personal finance and money‑saving advice, and insurance-focused blogs and review sites that deliver targeted, purchase-intent audiences rather than generic or unrelated traffic. The programme rewards high-quality, relevant traffic from publishers that create contextual editorial or comparison content related to the merchant’s product set.

The affiliate program is available at Takeads for approved publishers.

Commission structure

Bettersafe UK offers a commission rate of up to 6% per sale through Takeads.

Payment model

CPA

Available GEOs

GB

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.