Betfair is one of the world’s leading betting and gaming brands, operating a broad portfolio that includes sports betting, casino, poker and bingo. The program is tailored to publishers and affiliates with audiences in regulated gambling markets — particularly content sites, review portals, tipsters, sports-focused publishers and influencers who drive high-quality depositing traffic. The program available at Takeads enables publishers to monetize cross-product activity from referred players and to work with a dedicated affiliate team and tracking infrastructure.

Commission structure

Betfair.com offers a commission rate of up to 12.0% per sale through Takeads.

Payment model

CPA

Available GEOs

GB

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.