Active Wills is an online will-writing service that provides legal wills and related estate-planning documents, including single wills, positioned as a fast, easy and good-value solution for consumers who need formal wills created online. The merchant promotes these services through a performance-based affiliate programme aimed at driving completed orders for its digital will products.

This programme is a good fit for content publishers covering legal advice, personal finance, estate planning, bereavement support, family law and life-planning topics, as well as comparison and lead-generation sites focused on legal services; editorial content and trusted recommendations can help drive qualified customers to the service.

The affiliate program is available at Takeads for approved publishers.

Commission structure

Contact Takeads to learn more about the commission rate for this program.

Payment model

CPA

Available GEOs

GB

How to join

To join, publishers need to sign up through Takeads and get their platform approved. Once approved, you receive access to a unique tracking link via API or JS code to promote the merchant’s products.